Monday, May 18, 2009

The Sounds of Arrows











I discovered this Swedish duo The Sound of Arrows. Their single, release earlier in the year called “M.A.G.I.C.,” is just a bundle of electronic joy wrapped into a three minute pop song.

At times it’s very reminiscent of the Pet Shop Boys from the nasal, high-pitched vocals and the analog synths that form their exuberant sound. It’s up until the moment where a young group of children begin chanting M-A-G-I-C, that this song becomes beyond irresistible. You can’t shy away from it, instead, you just come away from it a lot more happier than you were.



M.A.G.I.C

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